Mariia Shalabaieva

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sMiles

Objective

Elevate the online presence and user engagement while clearly communicating brand identity and offerings to Bitcoiners. Aim to create a digital experience that merges simple and gamified UI with functionality, while creating deeper user loyalty.

Result

Enhanced Brand Visibility: The website redesign boosted sMiles online presence, expanded their audience reach, and made a lasting impact.
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Improved UX: Seamless and enjoyable navigation through an intuitive UI and interactive features increased user engagement and reduced user churn.
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Stunning Visuals: High-quality 3D graphics and animations vividly showcased key app features on mobile and web.
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Increased Conversions: Well-placed CTA's and optimized design elements led to higher conversion rates, prompting actions like purchases and more completed surveys and games.
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Positive Feedback: The revamped app and site received positive feedback from users with over 3,500 ratings of an average of 4.7/5 stars on the App Store.

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sMiles / Bitcoinverse

Objective

To visually communicate the functionality and value of Bitcoinverse, a new feature within the sMiles app, through engaging 3D visuals and animations.

Result

Enhanced Understanding: 3D visuals effectively conveyed Bitcoinverse features.

Increased Engagement: Dynamic animations captured user attention, leading to higher interaction rates, and more conversions.

Improved Brand Image: Innovative design showcased sMiles as key Bitcoin brand.

Facilitated Adoption: Compelling visuals encouraged users to explore Bitcoinverse locations, and try out new rewards features.

Positive Feedback: Users responded positively to the clarity and creativity of the new Bitcoinverse UI/UX.

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StandApp, Inc.

Objective

Designing a memorable B2B experience that effectively communicated StandApp's value proposition and encouraged visitors to explore further.

Result

Enhanced Engagement: Interactive 3D animations captured visitors' attention, increasing engagement and showing strategic business opportunities.

Elevated Brand Image: Outlined key value proposition and B2B partnerships.

Positive Feedback: Businesses responded positively to the new experience.

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Unsplash

Objective

Contribute to the creative community.

Result

Creative Inspiration: Shared a diverse range of high-quality 3D assets on Unsplash, sparking inspiration and fueling creativity for designers and artists worldwide.

Accessibility: Made design resources available to all publications.

Brand Visibility: Increased visibility and recognition within the design community by establishing a presence on Unsplash as a contributor.

Positive Impact: Received positive feedback, and multiple main page featurings.

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Unsplash+

Objective

Collaborate with the Unsplash+ team to develop exclusive 3D asset packs tailored to AI, Machine Learning, and other themes.

Result

Tailored Content Creation: Developed exclusive packs for Unsplash+ focusing on Machine Learning, AI, and other collections, meeting platform needs.

Platform Enrichment: Enhanced the Unsplash+ content library with high-quality 3D assets, improving user experience for those interested in specialized topics.
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Monetization Opportunity: Capitalized on exclusive 3D asset licensing to Unsplash+ as a revenue source, fostering an ongoing partnership.
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Positive Collaboration Experience: Built a strong, positive relationship with the Unsplash+ team, setting the stage for future projects.

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Wordpress

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iPhoneApplicationList

Objective

Developing a user-centric experience that not only showcased the diversity and innovation of iPhone apps but also brought easy navigation and made app and accessory discoverability much better.

Result

Simplified Web Discovery: The redesigned Wordpress website made it easy for users to explore and find new iPhone apps.

Enhanced User Engagement: The improved UI/UX design increased user engagement 4X, by providing streamlined recommendations.

Community Building: Social sharing features and user-generated content capabilities helped community growth.

Growth: The revamped platform received positive feedback, leading to increased traffic, higher user retention rates, and more revenue.

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Notion

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Gumroad

Objective

To provide high-quality resources that would help users enhance their projects, streamline their workflows, and achieve their creative or business goals.

Result

Value: Developed a range of assets, including iPhone, and Apple Watch 3D mockups for Figma, as well as Notion templates.

Marketplace Presence: Established credibility on Gumroad, building a loyal customer base.

Revenue Generation: Monetized design skills.

Community Engagement: Engaged with customers, refining and expanding the portfolio based on feedback.

Hi, I'm Mariia.

Designing with purpose and impact to build consumer trust and elevate brands.

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"Working with Mariia has been amazingly productive. Our community loves the new design revamp."

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